Conscious Fashion: A Journey Back to What Truly Matters

Conscious Fashion: A Journey Back to What Truly Matters

Literally, my whole awareness shifted the moment I was diagnosed with cancer. Suddenly, everything I once did on autopilot became intentional.

What I put on my body.
What I put in my mouth.
What I consumed with my eyes and ears.

I became deeply aware that everything carries vibration, and that vibration can either uplift or bring me down. Every sound, texture, colour, and ingredient contributes to the energetic field we live in.

When I started I AM PYLGRYM, I made a conscious decision to create from a space of awareness, not trend.

From intention - not impulse.

I wanted to design clothing made from natural fibres that breathe with you. Pieces that are easy to wash, easy to wear, and feel luxurious without the luxury price tag.

Garments that hold value, not just in craftsmanship, but in how they make you feel every time you wear them.

After eight years of evolving and refining, I feel even more rooted in those original values. The more the world speeds up, the more I find myself slowing down, honouring the process, the artisans, and the hands that bring each collection to life.

I’ve been asked many times to consider synthetic fabrics because they’re cheaper or more accessible. But the answer has always been the same: No.

I will not compromise on the founding principles that gave birth to this brand. And I hope that I can bring awareness to this beautiful community too. 

Natural fibres. Beautiful designs. Clothes that make women feel a million dollars - without costing the Earth.

That’s what conscious fashion means to me.

It’s not just about what we wear, it’s about how it makes us feel, the energy it carries, and the story it tells about who we are becoming.

This is I AM PYLGRYM. 

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